Distribution & platforms
Copyright Strike
A copyright strike is a formal takedown notice filed by a rights holder that removes content and penalises the account that published it. It is materially more serious than a monetisation claim: accumulated strikes lead to channel termination, loss of live streaming and loss of the back catalogue published on that account.
In practice
Strikes typically arrive after unlicensed use, use beyond the scope of a licence — a track licensed for a personal project used in an advert — or a lapsed subscription that retroactively invalidated earlier videos. Resolution runs through a counter-notification process with legal exposure, or through a retraction negotiated with the claimant. For a business channel the real cost is rarely the individual video: it is the interruption, the loss of a live event, and the deletion history that follows.
How SoniBuyout® handles it
A track you own cannot be struck for the music: you are the rights holder, and the certificate of ownership is the document that settles a mistaken claim in a single reply.
Real questions
Is a Content ID claim a strike?
No. A claim usually redirects revenue and leaves the video online; a strike removes the video and penalises the channel. Both come from rights holders, but the consequences differ sharply.
Can strikes arrive after I cancel a music subscription?
They can if the licence terminated with the subscription and the videos stayed online. Read whether the licence survives cancellation for content already published.
Related terms
Own the track instead of renting it
Sonify Music sells exclusive buyouts of catalogue tracks: one payment, full ownership, the track removed from sale and a named certificate of ownership.